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CRM Software, Contact Centre & Marketing Software

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Not so minted: Rob Brickle, Bsquared Consulting (January 2012)    
Rob Brickle, managing director of customer-driven change consultancy Bsquared Consulting, is Evaluation Centre's resident expert on the CRM software, contact centre and marketing software market. This month he wonders if there are lessons to be drawn from the Royal Mint losing a high-profile order.
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